GDPR – General Data Protection Regulation – is the European Union’s new set of rules intended to provide its citizens with greater control over their personal data. The regulation applies to any EU-based organization, and any group or company outside of the EU that offer goods and services to customers in the EU. It’s a big deal.
In fact, 60% of companies surveyed by PricewaterhouseCoopers are spending $1 MILLION on GDPR compliance*, as failure to comply with the regulation can result in fines of 20 million euros or more. However, Promosis is ready to administer GDPR-compliant promotions to help you avoid problems and fines.
From official rules and proper opt-in language and functionality, to appropriate data protection and sharing, we’ve got it covered. And if promotions need to be in multiple languages, we can do that too.
Let us help you with your next EU-based promotion. Give us a call or drop us a note.
*Trentmann, Nina. “Companies Worry That Spending on GDPR May Not Be Over”. The Wall Street Journal. Web. May 25, 2018.